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2. Pictogram (Lovers’ Park) – Stage 3

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2. Pictogram

Objective – Design a pictogram for the NUS community to be placed within NUS
Theme – Idea Generation of NUS location
Stage 1 – Abstraction Research
Stage 2 – Prototype 1: Degree of Abstraction – Photo + 5 Steps of Reduction (A3 size)
Stage 3 – Prototype 2: Degree of Abstraction – Photo + 5 Steps of Reduction (A3 size)
Stage 4 – Final Revised Work: Degree of Abstraction (A3 size) with Final Choice (15cm x 15cm)
 
 

STAGE 3Prototype 2: Degree of Abstraction – Photo + 5 Steps of Reduction (A3 size)

Top view photo of NUS Lover's Park and Abstraction 1
Top view photo of NUS Lover’s Park and Abstraction 1

Once again, the same picture used, and this time, I realised something! The tree nearest to the orange tentage has ferns growing on it. Most importantly, it resembles a heart! Hmmm… is that how the name comes about? lol… That is the tree I’m planning to focus on…

So in my 1st abstraction, you can see the heart shape on the tree. I decided not to use any colours for the time being, focusing on the whole picture instead. I used the same toilet pictogram again.. The image was drawn using illustrator, I managed to master and overcome the fear of illustrator!! woohoo

Abstraction 2 (Simplification of features) and 3 (Further zoom in)
Abstraction 2 (Simplification of features) and 3 (Further zoom in)

For abstraction 2, if you realise, is actually my first abstraction from the first version. The difference is, I changed the ‘lovers’ to 1988 Seoul Olympic pictogram (of course, with illustrator again) as it resembles the simplified version of the toilet one. I also shifted the heart shape to the tree.

Abstraction 3 was a zoom in of the 2nd one, so what I did was to enlarge everything since everything is in vector form. The ‘lovers’ were the Bendigo 2004.
Abstraction 4 (Zoom in view) and 5 (Simplification to shapes)
Abstraction 4 (Zoom in view) and 5 (Simplification to shapes)

Abstraction 4 is a further zoom in, and the unofficial summer olympic pictogram actually looks like a simplified version of the Bendigo one. A pitu for this picture is that I can no longer focus on the heart on the tree… boo hoo…

Abstraction 5 are made up of simple shapes. The bush below the tree now becomes a oval shape, making the tree look like a flask instead. The lover’s pictogram was adapted from pg 53 of the pdf Jing sent us. Now it looks real simple.

FEEDBACK AND COMMENTS:

I got some feed back from my friends, some of the ‘lovers’ of abstraction 2 and 3 don’t really look like female and male. More like gay partners. Arghh… so picky. But I decided to change the head to make it more like female.

The flowers were found to be a little extra, so I decided to remove them~

So here it is:

The females now have a different hairstyle to differentiate from the males
The females now have a different hairstyle to differentiate from the males

After editing…

Top view photo of NUS Lover's Park and Abstraction 1
Top view photo of NUS Lover’s Park and Abstraction 1
Abstraction 2 (Simplification of features) and 3 (Further zoom in)
Abstraction 2 (Simplification of features) and 3 (Further zoom in)
Abstraction 4 (Zoom in view) and 5 (Simplification to shapes)
Abstraction 4 (Zoom in view) and 5 (Simplification to shapes)

My tutor feedback that the difference between abstraction 1 and 2 is not obvious and simplified enough. Since it’s always better to be able to improve and revise your work, I hange to make the simplification more obvious.

As I was having trouble choosing between abstraction 3 and 4, as I like the graphics in 4 but I feel that the heart I spotted on the tree should be included.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

I realised that my prototype is not something that can be placed on a circle or triangular symbol as it has a lot of white space which represented a place. The pictogram represented a location, not a message like “Beware of yor phone”, “This way towards the water point” etc etc which is what the callenge is.

Should I put it in an arrow sign? Or footprint? or heart symbol?

After experimenting, I decided to go with the arrow sign as a simplebox without any directions seems weird to me.

Experimentation Prototypes

Using Abstraction 4 as the sign
Using Abstraction 4 as the sign

A square looks ok on flat, but not on the ground. I find hanging a sign like this on the ceiling will be weird, thus the decision for painting on ground. But having white border and inner layer looks very fake and it will only be dirtied after few days of stepping. Hence the decision for using only black.

With the black print on the ground without any border looks very odd because of the tincomplet trees and stuff. Plus it doesn’t really tell me what the sign is trying to say.

Using Abstraction 4 with a round symbol
Using Abstraction 4 with a round symbol

I tried using a round shape but it looked out of place still…

I still feel the heart on the tree is necessary… Change is needed…

Using Abstraction 3 as sign, made a round sign to experiment
Using Abstraction 3 as sign, made a round sign to experiment

Use of abstraction 3 but with a huge chunk being cut off or it will be too small. I realised it look like abstraction 4 with a different human icon.

Thus, I decided to include this change into my abstraction 4…

Using abstraction 3, replacing the heart in the tree with red, in hope to make it more striking
Using abstraction 3, replacing the heart in the tree with red, in hope to make it more striking

I attempted with a red heart to see if it works out. Apparently, not really…

The message is still not brought across…
Using abstraction 3 and 4 on a footprint
Using abstraction 3 and 4 on a footprint
This time, I tried out using a combination for the footprint to get the message of “walk” the Lover’s Park without being too explicit.
But having 1 footprint seems incomplete and having 2 duplicates looks quite weird…
hmmm…
And the path look like veins on foot when placed on the ground…
Using Abstraction 3 with a directional sign
Using Abstraction 3 with a directional sign

Using abstraction 3, I made it into a directional arrow to indicate “Walk here” and the path picture in the sign still seems weird…

Which makes me come to a conclusion that Abstraction 3 is NOT REALLY suitable for the final prototype.

Thus, I did some modification again and taadaa….

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Author: Tiffany Yong

The ABC Girl (Actor, Blogger, Consultant) in Singapore!

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